![InvestSmart® Fest 2020](https://www.lightup7.com/wp-content/uploads/2021/03/InvestSmart®-Fest-2020.jpg)
InvestSmart Fest 2020
Drawing thousands to a virtual & innovative educational investment event for all Malaysian’s
Project Type: Virtual Event Management & Marketing
Client: Securities Commission
![logo Securities Commission](https://www.lightup7.com/wp-content/uploads/2021/03/logo-1.png)
DELIVERABLES
Virtual Event Management
Event Concept, Collateral Design & Production
Marketing Strategy & Activation
Social Media, Search Engine, Email & SMS Marketing
Website Design & Development
Video Production
CHALLENGE
Help Securities Commission conceptualise, market and manage its yearly flagship investment event virtually by attracting 5,000+ attendees, 30+ exhibitors to participate in very short time span!
OUTCOME
The event surpassed all expectations by attracting almost 10,000 participants, 37 exhibitors and had a very high engagement due to the many interactive activities provided.
![InvestSmartSocialMedia2](https://www.lightup7.com/wp-content/uploads/2021/03/InvestSmartSocialMedia2.jpg)
![yHefYlOsux0WJlidmzPSHdJAdjnICojgo-p5pWc9XB6d0ur1hM1xrSkrW6Hw5U1q0Ic0x5j-jqemVyo9wKvyfGGRt2jCYQ0zoWcQ0PvfoQ5TEH96o64xbqY8bW2gLPYHvWCLKvItju0](https://www.lightup7.com/wp-content/uploads/2021/03/yHefYlOsux0WJlidmzPSHdJAdjnICojgo-p5pWc9XB6d0ur1hM1xrSkrW6Hw5U1q0Ic0x5j-jqemVyo9wKvyfGGRt2jCYQ0zoWcQ0PvfoQ5TEH96o64xbqY8bW2gLPYHvWCLKvItju0-1.jpg)
![i6vaXQ26wUosRuDy8zq_q7L9zXX1SIZH-J_6-uP8S687qCOzQaVx75m48bJiICkqMLHniL9uN1A0Ym0OqmwiFw_yeiw-YNLe3cQUw42tpcXq4RhJ92xGR_TzB4FZS9_sZsBrxu0Y7JU](https://www.lightup7.com/wp-content/uploads/2021/03/i6vaXQ26wUosRuDy8zq_q7L9zXX1SIZH-J_6-uP8S687qCOzQaVx75m48bJiICkqMLHniL9uN1A0Ym0OqmwiFw_yeiw-YNLe3cQUw42tpcXq4RhJ92xGR_TzB4FZS9_sZsBrxu0Y7JU.jpg)