Coming up from scratch to reconfigure the visual elements of a niche cafe

Project Type: Brand Transformation

Client: Qidot

Securities Commission

DELIVERABLES

Brand Transformation
Brand Guideline
Collateral Design & Production
Merchandise Design & Production
Packaging Design & Production

CHALLENGE

To reinvigorate the establishment’s simple branding- from the visuals to the brand markers and the marketing collaterals- while conveying the elegant, charming vibe.

OUTCOME

A beautiful new look using key, uncomplicated colours and comforting patterns alongside panoramic photos of Qidot’s premises to complement the yummy dish closeups; simple packaging designs that appeal to customers via a quirky yet classy concept.