Tokio Marine Asia Digital Marketing
Fulfilling an insurance company’s simple yet sacred oath: To Be A Good Company
Project Type: Digital Marketing
Client: Tokio Marine Asia
DELIVERABLES
Brand & Marketing Strategy
Messaging
Social Media Management
Collateral Design & Production
Content Strategy & Creation
CHALLENGE
To represent the brand values in a way that captures attention and engagement across the region; finding the balance between relatable and distinguished.
OUTCOME
Relevant, polished yet personal topics running on Tokio Marine Asia’s platform, playing on the intersection between audience interest and brand values; establishing Tokio Marine’s presence in Southeast Asia