Slurpees, croffles, sandwiches and more, see how Light Up 7 helped elevate 7-Eleven’s standing on social media. When one thinks of convenience stores, it’s not hard for Malaysians to conjure up the image of 7-Eleven, with their world-renown Slurpee drinks and awesome...
In the wake of closures and ever-changing SOPs, how does Knorr reach out to warung operators? With drama, of course. Who doesn’t love a good drama? The emotional highs and lows, the lovable cast of characters, the sweet storylines… we could go on. And when we...
From Australia’s skin repair expert, to the heart of Kuala Lumpur: how a skincare brand from down under found success in the Malaysian market. Dry skin, it’s a concern that’s shared by a lot of people all over the world. From mild symptoms, discomfort to more serious...
How we helped UNICEF reach their young audience about the importance of vaccinations and immunity through an engaging and informative campaign. During the pandemic, one would be hard pressed to find news that didn’t have something to do with the COVID-19 virus....
Alright guys, #humblebrag time, but we’re super proud to announce that we made it as finalists for 5 whopping categories in the 12th annual Agency of the Year 2021 and Markies 2021 awards 🙌 We’re finalists for: Digital Agency of the YearEvent Marketing Agency of the...
In the age of movement control orders and global pandemics, how do we continue to engage our audiences with fairs and events? With the recent enhanced movement order that was recently imposed in the Klang Valley, Light Up 7 thought up several ways to bring the 1st...
For most agencies, awards signify not only a deserved recognition for their hard work and successes, but also a reassurance to clients (new and old) that they will be working with an agency that has provided effective results. And Light Up 7 is no stranger to being...
A story of two lovers, bound together by a dark past, and rocked by familial trauma that Malaysians are no stranger to. Brought together by fate, destiny and all that comes in between, can the families overcome their situation?Aya showcases themes and tropes that many...
Sentiasa di ingatan kami (You are always in our mind) KPJ Healthcare is proud to present our very first short film for Hari Raya Aidilfitri, themed Cahaya Syawal (Light of Syawal), in conjunction with KPJ’s 40 Years of Care. The theme is important not only to the...
How do we approach the management of not one, but two grand-scale flagship events during a time when people can’t be physically present for the attractions? This was the question Securities Commission Malaysia was determined to tackle for SCxSC Fintech Conference 2020...